Job Description
Job Description
The Marketing Coordinator II is responsible for executing marketing campaigns and managing project timelines and deliverables. This role works closely with internal teams and external partners to ensure campaigns are delivered effectively and on brand. It also contributes to performance tracking and resource coordination.
Qualifications
- Relevant Tertiary Qualification
- A Marketing Diploma or Degree would count in your favour
- 1-2 years Experience as a Brand/Marketing Coordinator
Skills
- Excellent communication skills (written & verbal)
- Computer literate, with strong digital proficiency in Microsoft Office, AI tools/applications, and social media platforms.
- Good organisational & interpersonal skills
- Analytical thinking & a strategic approach to work
- High degree of detail orientation & conscientiousness
- A passion for retail & the fashion environment with commercial awareness
- The ability to multi-task in a fast-paced environment – problem-solver with speed & agility
- Open minded, customer centric & proactive - make things happen
Stay abreast of competitor activity, market trends, best practice
Behaviours
- Business Insight - applies market and business insights in order to drive organisational objectives
- Communicates Effectively - conveys information and communicates ideas in a clear, concise and impactful manner
- Customer Focus - understands, anticipates, and meets the needs and expectations of customers
- Decision Quality - consistently makes timely, well-rounded and informed decisions
- Manages Complexity - interprets and simplifies complex and contradictory information when resolving organisational problems
- Optimizes Work Processes - assesses and improves the efficiency, effectiveness, and quality of various work processes
- Tech Savvy - leverages new technology to enhance productivity, improve problem solving, and support business growth
Preference will be given, but not limited to candidates from designated groups in terms of the Employment Equity Act.
Key Duties
- Marketing Strategy: Demonstrate understanding of the overall strategy, provide & introduce newness, creativity & innovation into the brand plans. Ensure all communication outputs are on-brand & on-brief.
- Campaign roll-out: Timeous & effective co-ordination & delivery of the 52-week business campaign calendar across all instore & digital communication channels.
- Communication: facilitate communication with relevant internal & external parties, maintain the brand image & identity across all marketing interfaces with comprehensive & accurate briefing. Identify, drive & co-ordinate brand exposure across all appropriate channels.
- Creativity & innovation: show creativity & original thinking in-line with strategy & seek to capitalise on new opportunities to maximise brand reach & engagement.
- Research: Review our own communication against KPIs & monitor competitor activity. Recommend actions based on insights & learnings
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