Regional Sales Manager

Department

Sales

Site

Head Office Culinary

Job Type Classification

Permanent

Location - Town / City

Groot Drakenstein

Job Description

About Premier FMCG Premier FMCG is at the heart of South Africa’s FMCG industry, delivering trusted, iconic brands across our Bakery, Milling, Confectionery, Home & Personal Care and Culinary divisions. We are driven by innovation, collaboration, and a high-performance growth culture. We empower our people to strive for excellence ensuring that our products and people make a difference in the everyday lives of our consumers. Job Purpose Regional Sales Manager is responsible for leading regional sales operations, managing a team of field representatives, and driving revenue growth through regional territory-based strategies. The role combines hands-on client engagement, trade operations with team leadership, requiring strong sales expertise, extensive travel, and proven management skills. Key Responsibilities Team Leadership and Coaching Manage, train, and mentor field sales representatives to achieve business tartgets. Set and monitor sales targets, motivating the team to exceed goals. Onboard and supervise new hires in the respective regions. Sales Strategy and Execution Develop and implement territory-based sales strategies. Analyze market trends and adjust approaches to maximize penetration. (Hot Counter). Drive market share targets with the regional sales teams. Client Engagement Travel extensively (70%-80% of the time) to meet prospects and clients with the sales reps. Build and maintain strong customer relationships. Collect feedback and ensure elevated levels of customer satisfaction. Reporting & Compliance Track performance using CRM tools. Report on sales targets and regional progress to management. Drive regional sales revenue to achieve budgets.

Qualification Requirements

• Diploma / Degree in Sales or Marketing ( Preferably )

Experience Requirements

• 4+ years of experience in Sales Operations, preferably in the FMCG sector (Hot Counter)

Skills and Competencies

• Knowledge: Knowledge of Microsoft Office
• Skills: Must be able to communicate with people on all levels. Strong Leadership, negotiation, communication, and analytical abilities. Ability to thrive in a fast-paced, travel – intensive environment.